Last Friday, April 17, at Grupo Cadena, we had the honor of hosting an event that marks a milestone for the regional industry: the inauguration of Jaztea’s new plant.
It was a privilege to welcome executives, authorities, and friends to Cadena Logistic Park, located on Anillo Periférico in Mexicali, as they joined us in celebrating the growth of one of Mexico’s companies with the strongest identity and tradition.
A Story of Heritage and Community
One of the most moving moments of the ceremony was reflecting on Jaztea’s origins. It was highlighted how the essence of this beverage was born from the vision of an entrepreneur from the Chinese community, strengthening the deep historical and cultural bond that exists in Mexicali.
For us, being home to a company that honors its roots while investing in the future is deeply rewarding. It is a clear example of how tradition and business vision come together to create something truly unique in our city.
Looking Toward the International Horizon
During the event, Jaztea’s CEO, Edna Fong, shared an exciting message: this new location at Cadena Logistic Park is a key piece in their expansion strategy into the United States.
We are proud to know that our infrastructure and strategic location on Anillo Periférico serve as a launch platform for a local company’s talent and flavor to reach new markets. As hosts, we celebrate this important step alongside them and the value of continuing to drive cross-border growth.
The Beginning of a New Era
The inauguration also provided the perfect stage to announce what Jaztea calls its “New Era,” marked by the launch of new products and formats that will refresh its presence in the market.
At Grupo Cadena, we feel part of this success. Seeing our facilities come to life with the start of such an important project motivates us to continue building the best spaces for Mexican companies to go even further.
Congratulations to the entire Jaztea team on this remarkable opening!
